Digital Marketing Expert

Marketing professional with 8+ years of integrated experience, on a mission to boost sales and increase brand awareness using various digital & traditional channels. Having a record of successful planning and execution of digital marketing strategies as well as website administration. 

Expertise :

• 1. Developed and managed digital pay-per-click advertising programs using Google Adwords, Facebook, and third party content distribution networks.
  2. Performed monthly adjustments on client accounts/campaigns in Google AdWords and social media channels in order to maximize performance within current budget.
  3. Produced monthly performance reports for clients for SEM programs utilizing reporting tools such as Google Analytics; determined key metrics that were of primary importance to clients and provided trending data to compare results month-by-month.
  4. Supported business development through the development of comprehensive multi-channel digital advertising programs, written proposals and client presentations based on analysis of prospect’s long-term goals and available budget.
  5. Implemented SEO strategies for client websites including layout, content optimization, keyword structuring, etc.
  6. Assisted in providing ROI analysis of clients digital marketing campaigns.
  7. Proven understanding and implementation of pay-per-click, search engine optimization, google analytics and data analysis.